The Spice Hunter - DISH IT

Spices used to have literal wars fought over them. Now, they seem dusty as a brand category.
So, how can you encourage people to get excited about using spices?
Show them that the thrill of cooking comes from experimentation.

Agency - Familiar Creatures
Art Director - Rhakim Smith
Art Director - T. Scott Major
CD - Justin Bajan
CD - Dustin Artz
Producer - Scott Friske